Key Market Indicators
Slovene advertising revenue is projected to hit approximately €735 million by 2028, up from about €677 million in 2023. This marks a compound annual growth rate (CAGR) of 1.1% over the period. Since 2013, the Slovene advertising market has seen a steady increase, growing at an annual rate of 6.1%. Despite this growth, Slovenia ranked 25th in 2023, with Lithuania surpassing it at around €677 million. In the broader European context, Germany, Spain, and France held the second, third, and fourth positions respectively in advertising revenue rankings.
