Key Market Indicators
Dane Advertising Revenue is forecasted to decline to €2 billion by 2028, down from €2.1 billion in 2023, representing an annual decrease of 1.1%. This trend continues a decade-long decline, with the market shrinking by 1.5% each year since 2013. In the latest rankings for 2023, Denmark fell to the 16th position as Romania surpassed it with €2.1 billion in advertising revenue. Leading the European market, Germany, Spain, and France secured the second, third, and fourth spots, respectively.
