The value added of advertising and market research, other professional, scientific and technical activities, and veterinary activities in France is projected to steadily increase from 2024 to 2028. Starting at 18.35 billion euros in 2024, it is expected to reach 19.46 billion euros in 2028. In 2023, the estimated value was slightly lower as the upward trend starts in 2024. The annual growth rate fluctuates between 1.5% and 1.8% annually. The compound annual growth rate over these years is approximately 1.6%, indicating consistent industry expansion.
Key future trends to watch include:
- Technological advancements impacting advertising and market research.
- Increase in demand for data analysis services.
- Potential growth in veterinary services due to rising pet ownership.
- Impacts of regulatory changes within the professional services sector.
